El Diario La Prensa (Daily)
• The country's oldest Spanish language newspaper,
  founded in 1913.
• #1 Hispanic daily in New York, the 2nd largest U.S.
  Latino market.*
• 53,351 daily circulation.**
• 343,339 daily readers and 744,594 unique readers each week.***
Source: *Synovate 2008, **September 2008 ABC Audit Report, ***Scarborough Hispanic Custom Study 2008 R1: A18+.

El Mensajero (Sunday)
• San Francisco's #1 Spanish language newspaper,
  founded in 1987.
• Serves the 7th largest U.S. Latino market, San Francisco Bay
  Area (San Francisco, Oakland and San Jose).*
• 102,664 weekly circulation in the Bay Area.**
• 72,313 weekly readers.***
Source: *Synovate 2008, **June 2008 CAC Audit Report. ***Scarborough Hispanic Custom Study 2008 R1: A18+.

La Opinión (Daily)
• The nation's #1 Spanish language daily newspaper,
  founded in 1926.
• Serves the largest U.S. Latino market, Los Angeles.*
• 119,976 daily circulation.**
• 496,031 daily readers and 1,214,894 unique readers each week.***
Source: *Synovate 2008.**March 2008 ABC Audit Report, ***Scarborough Research 2008 R1: A18+.            

La Opinión Contigo (Weekend)
• Free, targeted, home delivered publication, launched in 2005.
• Distributed to 5 high density Hispanic areas: East Los Angeles,
  Huntington Park, Montebello/El Monte, San Fernando Valley
  and Santa Ana.
• Distributed to 255,091 homes weekly.*
• 370,532 weekly readers.**
Source:*June 2008 CAC Audit Report, **CAC Audit, June 2008 & CAC Distribution/ Verification Study, May 2006.            

La Prensa (Thursday).
• Central Florida's leading Spanish language newspaper,
  founded in 1981.
• 35,000 weekly distribution.*
• 36,555 weekly readers.**
Source:*Self-reported distribution February 2009 (pending CAC audit report). , **Scarborough Research 2008 R1: A18+.          

La Raza (Sunday)
• Chicago’s #1 Spanish language newspaper, founded in 1970.
• Serves the 5th largest U.S. Latino market.*
• 152,154 weekly circulation.**
• 175,193 weekly readers.***
Source:*Synovate 2008, **Self-reported distribution, September 2008 (pending CAC audit report). ***Scarborough Hispanic Custom Study 2008 R1: A18+.

La Vibra (Thursday)
• The premier Latino entertainment weekly, launched in 2001.
• Distributed in 5 markets.
• 463,058 weekly circulation.
Source: Latest audit reports from host newspapers.

RUMBO Houston (Friday)
• Serves the 4th largest U.S. Latino market.*
• 100,000 weekly circulation.**
• 72,661 weekly readers.**
Source: *Synovate 2008. **Self-reported distribution, October 2008 (pending CAC audit report). **Scarborough Hispanic Custom Study 2008 R1: A18+.

Vista magazine (Monthly)
• Most read, dual-language, general interest magazine among   Hispanics, founded in 1985.
• 900,000 monthly circulation.*
• 2,791,000 readership.**
Source: *Self-reported distribution, February/March 2009 (pending audit report). **Simmons Custom Research Fall 2006 – Vista Prototype.

El Nuevo Herald (Daily)
• Founded in 1975.
• Serves the 3rd largest Hispanic market in the U.S., Miami.*
• 80,576 daily circulation.**
• 197,458 daily readers and 389,328 unique readers each week.***
Source: *Synovate 2008. **July 2007 ABC Audit Report. ***Scarborough Research 2008 R1: A18+.

Herald Values (Weekly)
• 725,851 weekly circulation.
Source: Self-reported distribution October 2008 (pending VAC audit report).

La Estrella en Casa (Weekly)
• Serves the 6th largest Hispanic market in the U.S., Dallas/F.Worth*.
• 101,113 weekly circulation.**
Source: *Synovate 2008. **Self-reported distribution October 2008 (pending CAC audit report).

Vida en el Valle (Weekly)
• Founded in 1993.
• Serves the Sacramento and Fresno markets.
• 171,287 weekly circulation.*
• 111,082 weekly readers.**
Source: *March 2008 ABC Audit Report. **Scarborough Research 2008 R1: A18+.