Publisher and CEO of La Prensa Newspaper Receives Lifetime
Achievement Award
Orlando, FL (December 5, 2009) The Hispanic Chamber of Commerce of Metro Orlando and the Hispanic Business Initiative Fund (HBIF) announced Dec. 2, Dora Casanova de Toro, Publisher/CEO of La Prensa Newspaper, will receive the Don Quijote Award for Lifetime Achievement. The 11th Annual Don Quijote Awards ceremony will be held Dec. 6, 2008, at the Walt Disney’s World Showplace Pavilion at Epcot.
The Don Quijote Awards is the premier business and professional recognition event for the Hispanic community in Central Florida. The Hispanic Chamber of Commerce and the HBIF host this annual award ceremony to recognize the most outstanding Hispanic professionals and entrepreneurs of the year.
"When you do things with love and care, you don't expect any reward," Casanova de Toro said. "I feel a lot of people have had a part in our success."
Dora Casanova de Toro and her late husband, Dr. Manuel A. Toro, founded La Prensa in 1981, which soon became the premier Spanish newsweekly in Central Florida, reaching a weekly circulation of 52,000 copies in Orlando and Tampa. She remembers her husband as a visionary: “He strongly believed that the growing Hispanic community in Orlando needed a publication to address their interests and La Prensa was his achievement.”
La Prensa Newspaper was acquired in Jan. 2006 by impreMedia LLC, the nation’s leading Hispanic news and information company in online and print, whose publications include La Opinión in Los Angeles and El Diario La Prensa in New York.
About impreMedia:
ImpreMedia is the nation’s leading Hispanic news and information company, online and in print. ImpreMedia provides advanced multi-platform media solutions for marketers to reach the rapidly growing and influential Hispanic market. Operating 26 online and print properties specifically targeted at the U.S. Hispanic population, impreMedia recently announced the launch of the multi-media national Latino web destination, http://www.impre.com, which combined with the company’s print properties, reaches 41% of all U.S Hispanic adults every month. ImpreMedia is also the nation’s largest Hispanic newspaper publisher with publications in the top 10 Hispanic markets, reaching 17 markets in total, representing 65% of the U.S. Hispanic population. Leading publications include La Opinión in Los Angeles and El Diario La Prensa in New York. For more information, visit their websites at: http://www.impremedia.com.
ImpreMedia portals and publications websites are: www.impre.com, www.lavibra.com, www.impreautos.com, www.laopinion.com, www.eldiariony.com, www.hoynyc.com, www.laraza.com, www.laprensafl.com, www.elmensajero.com, www.diariosrumbo.com, www.vistamagazine.com, and www.contigola.com.
For more information contact:
Mike Cano at (213) 896.3266 or mike.cano@impremedia.com.
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