David Beckham Grants La Opinión All-access Exclusive
Interview for Spanish-language Readers
Los Angeles, CA. (July 20, 2007) – La Opinión, the largest Spanish-language daily newspaper in the country, has been selected as the only Spanish-language print publication nation-wide to conduct an all-access interview for print and online with soccer super-star, David Beckham. Content, photos and video will be available on www.laopinion.com beginning Friday, July 20, 2007, as well as all ImpreMedia newspapers and websites throughout the country.
David Beckham, soccer star and international media icon signed a five-year deal with the LA Galaxy that includes incentives reaching as high as $250 million over the life of the contract. Beckham is scheduled to make his debut with his new club July 21 against Chelsea of the English Premier League.
Beckham is celebrated around the world for his match winning skills as a player in addition to his overall contributions to clubs Real Madrid, Manchester United and England. Beckham is also recognized as the only Englishman to have scored in three successive World Cup Finals.
Beckham has won six Premiership medals, two FA Cups, one Champions League and the Intercontinental Cup (now known as FIFA Club World Championship), the most important club prize in the world soccer calendar. Additionally, he has been made an Officer of the British Empire by the Queen, voted the BBC's "Sports Personality of the Year" and has played for England more than 90 times.
Known for premier soccer coverage, La Opinión was the first news medium to break the story of Beckham’s move to the U.S. in October 2006.
“Allowing La Opinión all-access as the exclusive Spanish-language newspaper for Beckham’s first MLS appearance is a clear recognition that we are the premier source of soccer news in the United States” said Pedro Rojas, La Opinión’s Executive Editor.
With 81 years in the market, La Opinión is synonymous with excellent reporting and relevant content to the many audiences it serves. Passionate La Opinión sports fans, Spanish and English readers alike, have ranked La Opinión’s Sports section as the most read section in the paper.
Relying on an awarding-winning staff of writers and columnist from an extended network of journalists in Latin American countries as well as renowned writers locally and throughout the country, the paper has been recognized by FIFA for proving the Best Coverage of World Cup soccer.
About La Opinión:
La Opinión is the leading Spanish-language daily newspaper in the country, distributing 124,000 copies throughout the five-county Southern California area and reaching over 520,000 readers on a daily basis. La Opinión was founded in 1926 to provide daily news and information to a Hispanic population that has grown to become the nation's largest. In 2000, La Opinión Digital was launched, creating not only an online publication of the newspaper, but also a premier Spanish-language website. La Opinión is owned and operated by ImpreMedia LLC. For more information, please visit our website at http://corp.laopinion.com.
About ImpreMedia:
ImpreMedia is the #1 Spanish language newspaper and online news publisher in the United States. ImpreMedia’s publications include El Diario La Prensa in New York, along with Hoy New York and Fin de Semana New York. El Mensajero in the San Francisco Bay area, La Opinión and La Opinión Contigo in Los Angeles, La Prensa in Orlando and Tampa and La Raza in Chicago, the leading Spanish language newspapers in their respective markets. ImpreMedia’s titles also include La Vibra, the premier weekly entertainment publication for young urban Hispanics, with a circulation of 630,000 in seven key Hispanic markets, and VISTA Magazine, the dual language magazine distributed in 31 newspapers with one million copies across 23 U.S. markets. ImpreMedia provides marketers with effective multi-platform solutions in print and online to reach the rapidly growing and influential Hispanic market. For more information, visit our website at www.impremedia.com.
For more information contact:
Julie Baez, 213-896-2071, julie.baez@laopinion.com.
La Opinión on the web at www.laopinion.com.
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