El DIARIO LA PRENSA ONE OF “TOP 10 WHO GOT IT RIGHT”
New York, N.Y. (June 29, 2007) – El Diario La Prensa the leading Spanish language newspaper in New York was selected by Editor & Publisher as one of the “top 10 who got it right”. El Diario La Prensa the oldest Spanish language newspaper in the U.S. made the trade publication’s top 10 list of best practices in the industry.
“It feels great to be included on such a distinguished list of best practices. The El Diario La Prensa history is a compelling story of success during difficult times. It’s wonderful to have that story retold and recognized by the trade publication, Editor & Publisher,” said Rossana Rosado, Publisher and CEO of El Diario La Prensa.
After over 90 years producing news content for the Spanish speaking audience, El Diario continues to triumph in the newspaper industry while general market papers experience slow or even negative growth. Less than a year ago, ImpreMedia parent company of the newspaper announced that its circulation increased 5.8% daily and 8.4% on Sunday, as reported by the Fas-Fax Sept. 2006 statement. Concluding El Diario La Prensa as the highest circulation and readership growth rate of any major New York newspaper.
As of September 2006, El Diario La Prensa has paid circulation of 53,090 copies daily, up from 50,151 in September 2005, and 36,712 copies on Sunday, up from 33,859. The paper has over 266,000 daily readers, according to Scarborough.
Adding to list of recognition and achievements, El Diario La Prensa garnered the most awards of any single publication during this year’s “Jose Marti” Excellence in Journalism Awards sponsored by the National Association of Hispanic Publications. Award highlights included Gold Awards for El Diario La Prensa Outstanding Sports, Auto and Health Section as well as Outstanding Design of a tabloid.
About El Diario La Prensa:
Established in 1913, El Diario La Prensa is the oldest Spanish language newspaper in the U.S. The paper is the number one Spanish language newspaper in New York with reliable coverage of the latest local, national and international news as well as human-interest stories, politics, business, health, entertainment and sports. El Diario La Prensa's mission is to provide relevant information, promote culture, celebrate the heritage and empower its diverse community.
El Diario La Prensa is owned by ImpreMedia, LLC, the number one Spanish language newspaper publisher in the U.S. ImpreMedia publishes the leading Spanish language newspapers in Los Angeles, New York, Chicago, San Francisco and Central Florida, as well as Vista magazine, the nation's largest Spanish language monthly magazine.
About ImpreMedia:
ImpreMedia is the #1 Spanish language newspaper and online news publisher in the United States. ImpreMedia’s publications include El Diario La Prensa in New York, along with Hoy New York and Fin de Semana New York. El Mensajero in the San Francisco Bay area, La Opinión and La Opinión Contigo in Los Angeles, La Prensa in Orlando and Tampa and La Raza in Chicago, the leading Spanish language newspapers in their respective markets. ImpreMedia’s titles also include La Vibra, the premier weekly entertainment publication for young urban Hispanics, with a circulation of 630,000 in seven key Hispanic markets, and VISTA Magazine, the dual language magazine distributed in 31 newspapers with one million copies across 23 U.S. markets. ImpreMedia provides marketers with effective multi-platform solutions in print and online to reach the rapidly growing and influential Hispanic market. For more information, visit our website at www.impremedia.com
For more information:
Rossana Rosado, 212-807-4662, rossana.rosado@eldiariony.com
El Diario La Prensa on the web at www.eldiariony.com.
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