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La
Opinión/Lozano Family and CPK Media Announce Creation of
First National Latino Newspaper Company
Company
names Mónica Lozano as new publisher and CEO of La Opinión
LOS ANGELES --
(January 15, 2004) La Opinión's owners, the Lozano
Family, and CPK Media have announced they are combining forces to
form the first ever national Spanish-language newspaper company
in the United States targeting the growing Hispanic population.
The new company, ImpreMedia LLC, brings together La Opinión
and El Diario/La Prensa, the leading Spanish-language daily
newspapers in Los Angeles and New York, the two largest Latino markets
in the country.
"Our vision is to create a national group of Latino newspapers
that covers issues impacting our community nationally, regionally
and locally on a hard hitting and timely basis. We understand very
clearly that while we speak one language, we are not one culture,
and our newspapers will reflect and respond to the nuances of our
distinct communities throughout the country," said Jose Ignacio
Lozano, new vice chair of ImpreMedia. "In CPK Media, we have
found the best partner to form this new company. Together, we will
be able to establish an effective platform with national scope for
advertisers and marketers who wish to use the power of newspapers
to reach the rapidly growing and influential Latino market."
CPK Media Holdings is the private investment group led by Clarity
Partners, BMO Halyard Partners, ACON Investments and Knight Paton
Media. The company acquired El Diario/La Prensa in July
2003.
"Bringing together the two oldest and most prestigious Spanish-language
newspapers offering the greatest reach in the two largest markets
automatically makes Impremedia the leading Latino newspaper company
in the country," said Steve Rader, a managing general partner
of Clarity Partners and chairman of Impremedia LLC. "We are
particularly pleased to be working closely with the Lozano family,
one of the most respected and experienced families in Spanish-language
journalism."
The management
team of ImpreMedia is also pleased to name Monica Lozano, current
La Opinión president, as the new publisher and CEO
of the newspaper as well as senior vice president of ImpreMedia.
"The opportunities this new company presents for La Opinión
and its readers allow us to lead on a national level," said
Monica Lozano. "We are going to be able to offer advertisers
national reach utilizing new platforms and dynamic promotional programs,
and we will continue to be our readers' most authoritative source
of news and opinion."
La Opinión was established in Los Angeles in 1926.
Through 77 years of serving its readers and advertisers, La
Opinión has continued to grow and evolve into one of
the most influential newspapers for the Hispanic community in the
U.S. La Opinión's growth has mirrored the rise of
the Latino population in Los Angeles and the state of California.
It is now the largest Spanish-language daily newspaper in the nation
with more than 427,800 daily readers serving the more than 7 million
plus Latinos throughout Southern California. "The combined
resources of a national group of leading Spanish-language newspapers
will allow each paper to serve its distinct readers and advertisers
more effectively," said Rossana Rosado, publisher and CEO of
El Diario/La Prensa.
Established in 1913, El Diario/La Prensa has been serving
New Yorkers for 90 years. It is the oldest and one of the most respected
Spanish-language newspapers in the country. With daily readership
of 297,500 serving the more than 3 million Latinos in the New York
area, it is the most read Spanish language daily in New York. Clarity
Partners is a Los Angeles based private equity firm with $800 million
incommitted
capital focused on investments in media and communications. Mr.
Rader had previously been instrumental in acquiring and building
Univision, the country's largest Spanish-language television network.
BMO Halyard Partners is the New York based private equity investment
arm of BMO Financial Group. Halyard invests in media and communications
companies located in the United States, Canada and Western Europe
through Halyard Capital Fund L.P., with $450 million in committed
capital.
ACON Investments is a diversified private equity firm based in Washington,
D.C. with more than $400 million of capital under management. ACON
has portfolio investments in the United States, Latin America and
Europe and, among its activities, is affiliated with Texas Pacific
Group, one of the leading private equity groups in the world.
Knight Paton Media Corporation is a newspaper investment consulting
practice advising private equity firms.
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